Citroën has 67 independent retailers across Denmark. And each show room must differ from local competitors and appeal to the Danish customers while matching a world-wide shop concept.
We took care of design and production of furniture. And of delivery, logistics and final installation in all Danish shops.
"The starting point is Citroën’s international design manual, which we season with Danish tendencies to fit the market. We’re producing 10 showrooms at a time, so the roll-out will run over two years."